It's Not Easy Talking About Jesus

Here's a quote from a great must read essay today from iMonk...

Because I work with so many unbelievers, I'm constantly reminded just how difficult real communication is between Christians and those who don't share our faith. There's all this emphasis on creative ministry, technology, cute churchy tricks, etc, but virtually none of it has anything to do with the kind of communication we are most concerned with: one human being talking to another about things of deep and ultimate importance.

Whole essay here.